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SayPro’s Maake Matjie Patricia to Attend the Book Launch of Conquering the Invisible Enemy on Behalf of CEO Neftaly Malatjie and CMO Puluko Nkiwane

SayPro is proud to announce that Maake Matjie Patricia, a respected leader within the company, will be representing Chief Executive Officer Neftaly Malatjie and Chief Marketing Officer Puluko Nkiwane at the highly anticipated book launch of Conquering the Invisible Enemy. The event will take place this weekend in Johannesburg and will bring together thought leaders, authors, youth advocates, and changemakers committed to overcoming personal, societal, and psychological barriers.

Conquering the Invisible Enemy, written by a prominent South African author and mental health advocate, explores the silent struggles many individuals face — including anxiety, depression, self-doubt, and generational trauma — and offers tools for healing, resilience, and empowerment. The book’s themes resonate deeply with SayPro’s mission to empower communities and support holistic development, particularly among youth, women, and marginalized groups.

SayPro’s Representation

Maake Matjie Patricia will attend the launch event on behalf of SayPro’s executive leadership. Her presence will symbolize the company’s solidarity with mental wellness movements and its alignment with national efforts to break the stigma around mental health.

Speaking ahead of the event, Patricia stated, “It’s an honour to represent SayPro at this important launch. The message of Conquering the Invisible Enemy reflects the realities faced by many of our beneficiaries, and it reinforces the need for safe spaces and support systems that help people overcome the silent battles within.”

SayPro’s Commitment to Mental Wellness

SayPro recognises that economic development and education alone are not enough without addressing the invisible challenges that hinder individual growth. The company has embedded psychosocial support into many of its youth development and leadership programmes, ensuring that participants are not only equipped with skills but are also mentally and emotionally empowered.

CEO Neftaly Malatjie shared his thoughts ahead of the event: “While we couldn’t be there in person, SayPro stands firmly behind the powerful messages in this book. Our communities need more honest conversations and resources to help individuals conquer their inner battles.”

CMO Puluko Nkiwane added, “We see daily how invisible struggles affect young people’s ability to reach their full potential. This book shines a light on that reality and is a call to action for everyone in development, education, and leadership.”

Looking Ahead

SayPro will continue to support mental health initiatives and advocate for the inclusion of mental wellness in youth empowerment programs across South Africa. The participation of Maake Matjie Patricia at this launch is just one of the many ways SayPro demonstrates its commitment to addressing both visible and invisible challenges faced by communities.

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