SayPro Analytics Summary Template

SayPro – Documents Required from SayPro Employees

Employees involved in the SayPro Monthly Magazine – Building Strategic Partnerships initiative must upload or submit the following documentation:

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📊 SayPro Analytics Summary Template

• A standardized analytics summary template designed to capture the performance metrics for each issue of SayPro Monthly Magazine. This helps track the magazine’s reach, engagement, and overall effectiveness.

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Analytics Summary Template Structure:

1. Issue Overview:
   • Month & Year: (e.g., May 2025)
   • Issue Number: (e.g., Issue #31)
   • Publication Date: (e.g., May 15, 2025)
2. Website Performance:
   • Total Page Views: Number of times the magazine was viewed online.
   • Unique Visitors: Number of distinct users who accessed the magazine.
   • Average Time on Page: Average time spent by readers on the magazine pages.
   • Bounce Rate: Percentage of visitors who left the website after viewing only one page.
   • Most Visited Articles: List of articles or features with the highest traffic.
3. Engagement Metrics:
   • Social Media Shares: Number of times articles were shared on platforms like LinkedIn, Twitter, and Facebook.
   • Comments & Interactions: Number of comments or reactions to the articles on social media or the website.
   • Newsletter Open Rate: Percentage of readers who opened the email newsletter containing the magazine link.
   • Click-Through Rate (CTR): Percentage of readers who clicked through links within the magazine (e.g., partner websites, calls to action).
4. Partner Engagement:
   • Partner Social Media Mentions: Number of mentions or interactions involving the magazine on partner social media channels.
   • Partner Feedback: Qualitative feedback from strategic partners regarding the feature or exposure in the magazine.
5. Audience Demographics (if available):
   • Geographic Locations: Breakdown of readership by region or country.
   • Industry Breakdown: Types of industries engaging with the magazine (e.g., tech, healthcare, finance).
   • Job Titles/Segments: Common job titles or roles among readers (e.g., CEOs, Marketing Managers, etc.).
6. Key Insights & Takeaways:
   • Summary of what worked well in the issue based on analytics.
   • Key areas for improvement or growth for future editions.
   • Any trends in engagement (e.g., specific topics or partners generating higher interest).
7. Actionable Recommendations:
   • Suggestions for improving reach or engagement in future editions based on analytics (e.g., more social media promotion, different content strategies).
   • New features or topics to explore based on reader interest and feedback.
8. Comparison to Previous Issues (optional):
   • A comparison of key metrics (page views, social shares, open rates) against previous editions to track growth or identify areas needing improvement.
9. Visual Data (optional):
   • Graphs or charts summarizing key analytics (e.g., traffic trends, engagement rates, top articles).

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File Format and Submission:

• The SayPro Analytics Summary should be submitted in Excel (XLSX) or Google Sheets for easy analysis and sharing.
• The completed analytics summary should be uploaded to the SayPro Magazine Publishing Portal by the 5th of each month to ensure timely review and decision-making.