This is to officially delegate Moses Mnisi to represent and work on behalf of SayPro Chief Marketing Royalty Puluko Nkiwane on all matters related to SCMR-14 SayPro Bulk Digital Communication Office.
Mr. Mnisi is hereby authorized to engage, coordinate, implement, and oversee activities, tasks, and communication under this initiative as directed by SayPro leadership. He is expected to uphold the values, standards, and objectives of SayPro throughout this assignment.
Please extend full cooperation to Mr. Mnisi in the execution of his duties.
Job Description
Email Marketing Campaigns
- List Management: Organize and segment email lists for targeted communication
- Template Design: Create branded email templates
- Campaign Management: Plan and schedule email campaigns
- Personalization: Use personalization tags to address recipients by name or interest
- A/B Testing: Test different email versions to determine effectiveness
- Analytics and Reporting: Track open rates, clickthrough rates, and other metrics
- Compliance: Ensure adherence to email marketing regulations (e.g., CANSPAM, GDPR)
- SMS Marketing
- Message Creation: Write concise, engaging SMS messages
- Targeting: Segment audience for targeted SMS delivery
- Scheduling: Set up automated sending times
- Analytics: Monitor delivery rates, response rates, and optouts
- Compliance: Follow SMS marketing regulations (e.g., TCPA)
- Push Notifications
- Setup: Configure push notification services for mobile apps and websites
- Message Design: Create engaging and actionable notifications
- Segmentation: Target specific user segments based on behaviour or demographics
- Timing: Schedule notifications for optimal engagement
- Analytics: Measure notification performance and user interactions
- Social Media Campaigns
- Content Creation: Develop graphics, videos, and text posts
- Scheduling: Plan and automate social media posts
- Engagement: Monitor and respond to comments and messages
- Advertising: Create and manage paid social media ads
- Analytics: Track engagement metrics and campaign performance
- Online Surveys and Polls
- Survey Design: Create engaging and relevant surveys
- Distribution: Send surveys via email, social media, or website popups
- Data Collection: Gather and analyse survey responses
- Reporting: Generate reports on survey findings and insights
- Webinars
- Planning: Organize webinar topics, speakers, and schedules
- Promotion: Send invitations and reminders via email and social media
- Hosting: Manage the technical aspects of the webinar
- Follow up: Send post webinar surveys and thankyou emails
- Analytics: Track attendance, engagement, and feedback
- Direct Messaging (DM)
- Platform Selection: Use platforms like LinkedIn or Facebook for direct messaging
- Personalization: Customize messages for individual recipients
- Campaign Management: Plan and execute DM campaigns
- Tracking: Monitor response rates and interactions
- Chatbots
- Setup: Implement chatbots on websites and social media
- Design: Create conversation flows and scripts
- Integration: Connect chatbots with CRM and other systems
- Monitoring: Track interactions and adjust responses as needed
- Mobile App Notifications
- Setup: Configure push notifications within mobile apps
- Content Creation: Develop notification messages and visuals
- Targeting: Segment users for personalized notifications
- Analytics: Monitor notification effectiveness and user engagement
- Content Distribution
- Content Creation: Develop articles, blogs, and multimedia content
- Platform Management: Distribute content via email, social media, and other channels
- Scheduling: Automate content posting and updates
- Analytics: Track content performance and audience engagement
- Affiliate Marketing
- Partner Recruitment: Find and onboard affiliate partners
- Campaign Management: Track affiliate performance and commissions
- Content Creation: Provide affiliates with branded content and banners
- Analytics: Measure the effectiveness of affiliate campaigns
- Influencer Marketing
- Partner Selection: Identify and collaborate with influencers
- Content Creation: Develop sponsored content and campaigns
- Management: Oversee influencer activities and ensure brand alignment
- Analytics: Track campaign reach, engagement, and ROI
- Video Marketing
- Production: Create promotional and educational videos
- Distribution: Share videos via email, social media, and websites
- Engagement: Monitor viewer interactions and feedback
- Analytics: Analyse video performance metrics
- Digital Advertising
- Ad Creation: Develop ads for display, search, and social media
- Targeting: Define audience segments for ad campaigns
- Budget Management: Allocate and monitor ad spend
- Analytics: Track ad performance and ROI
- Content Syndication
- Distribution: Share content across multiple platforms and websites
- Strategic Partnerships: Collaborate with content syndication networks
- Monitoring: Track content reach and performance
- Optimization: Adjust strategies based on performance data
- Email Newsletters
- Design: Create visually appealing newsletter templates
- Content: Develop engaging content for subscribers
- Segmentation: Target specific subscriber segments
- Analytics: Measure open rates, clickthrough rates, and other metrics
- Digital Flyers
- Design: Create digital flyers for promotions and events
- Distribution: Share via email, social media, and websites
- Tracking: Monitor engagement and response rates
- Online Ad Retargeting
- Setup: Implement retargeting ads to reach users who have interacted with your brand
- Ad Design: Create ads tailored to retargeted audiences
- Analytics: Track the performance and conversion rates of retargeting ads
- eBooks and Whitepapers
- Creation: Develop in-depth content for lead generation
- Distribution: Promote via email and download gates on websites
- Analytics: Track downloads, engagement, and leads generated
- Virtual Events
- Planning: Organize virtual conferences, trade shows, and workshops
- Promotion: Send invitations and reminders through email and social media
- Hosting: Manage event platforms and technical aspects
- Follow up: Send post event surveys and thankyou messages
- Analytics: Measure attendance, engagement, and feedback
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