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Job Title: Print Media Outreach and Engagement Coordinator (SayPro Monthly February SCSPR-35)
Department: SayPro Print Media Strategic Partnerships Office
Reports To: Manager, Strategic Partnerships and Print Media

Job Overview:

The employees responsible for SayPro Monthly February SCSPR-35 will play a key role in Print Media Outreach and Engagement, focusing on coordinating and managing relationships with media partners to ensure the publication of advertisements, articles, and press releases about SayPro. This role involves building strong partnerships with media outlets, ensuring consistent and effective communication, and maximizing the impact of SayPro’s messaging across various print media channels.

Key Responsibilities:

1. Media Outreach & Coordination:
   • Collaborate with media partners to coordinate the placement of print advertisements, editorial content, articles, and press releases that promote SayPro’s brand, products, and services.
   • Act as the primary point of contact between SayPro and its media partners, ensuring smooth communication and timely publication.
   • Develop and manage schedules for content publication, ensuring that all campaigns and releases are aligned with strategic goals and timelines.
2. Content Development and Approval:
   • Work with internal teams (marketing, PR, product, etc.) to create compelling content for advertisements, articles, and press releases.
   • Ensure all content is aligned with SayPro’s messaging and branding guidelines.
   • Coordinate the approval process for all content before submission to media outlets.
3. Building and Maintaining Media Relationships:
   • Develop strong relationships with key print media outlets, journalists, and editors to ensure ongoing collaboration and media coverage.
   • Maintain a comprehensive media contact list and foster relationships with both traditional and niche publications.
   • Proactively pitch story ideas and collaboration opportunities to media partners to increase visibility for SayPro.
4. Tracking and Reporting:
   • Monitor the performance and reach of all print media campaigns and content placements.
   • Provide regular reports on the effectiveness of media outreach efforts, including circulation data, readership, engagement metrics, and overall impact.
   • Analyze trends in media coverage and make recommendations for improving future outreach strategies.
5. Campaign Optimization:
   • Evaluate the success of previous media campaigns and use insights to refine future outreach efforts.
   • Make data-driven recommendations for improving the reach and effectiveness of print media placements.
   • Stay informed about emerging trends in print media and adjust strategies accordingly to maximize impact.
6. Cross-Functional Collaboration:
   • Work closely with the marketing, public relations, and product teams to ensure that all media campaigns are integrated with broader strategic initiatives.
   • Coordinate with the business development team to identify new media opportunities and strengthen partnerships.
7. Managing Media Budgets:
   • Assist in managing the budget for media outreach, ensuring that resources are allocated efficiently across various media channels.
   • Ensure all media buys and partnerships are within budget and generate a high return on investment.
8. Crisis Management:
   • Assist in managing any media-related issues or crises that may arise, ensuring that SayPro’s reputation is protected and that any negative media coverage is addressed promptly and professionally.

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Qualifications:

• Education:
  Bachelor’s degree in Marketing, Public Relations, Communications, or a related field.
• Experience:
  • At least 2-3 years of experience in media relations, print media outreach, or a similar role.
  • Proven experience in managing media partnerships and coordinating successful media campaigns.
  • Familiarity with print media outlets, publications, and the broader media landscape.
• Skills:
  • Strong communication and negotiation skills, with the ability to build and maintain media relationships.
  • Excellent organizational and project management skills, with the ability to handle multiple campaigns simultaneously.
  • Strong writing and editing skills, with the ability to create engaging content for print media.
  • Ability to analyze media coverage and report on campaign success.
  • Proficiency in Microsoft Office Suite, media monitoring tools, and CRM systems.
• Personal Attributes:
  • Proactive and self-motivated with a strong attention to detail.
  • Ability to work well under pressure and meet tight deadlines.
  • Creative thinker with a passion for media and marketing.
  • Strong team player who collaborates effectively across departments.

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Additional Information:

• This role will require occasional travel for media events, partnership meetings, and outreach efforts.
• Employees will be expected to stay updated on industry trends, new media platforms, and best practices to continually refine their approach to print media outreach.

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Conclusion:
The Print Media Outreach and Engagement Coordinator for SayPro Monthly February SCSPR-35 will be an integral part of SayPro’s media strategy, ensuring that SayPro’s message is effectively communicated through targeted print media campaigns and strategic media partnerships. This role requires a combination of strategic thinking, relationship-building, content creation, and performance analysis to drive the success of SayPro’s media outreach efforts.