Campaign: SCSPR-31 – Strategic Partnerships in Building & Construction
Issue: June 2025 | SayPro Magazine
Prepared by: SayPro Strategic Partnerships Office
Date: [Insert Today’s Date]
🛠️ 1. Implemented Partnership Changes
Change Area | Action Taken | Status |
---|
Editorial Collaboration | All five confirmed partners (Afrisam, BuildRight, Macsteel, NeoUrban, PPC) submitted final articles and images. | ✅ Completed |
Submission & Content Deadlines | Revised editorial calendar with earlier deadlines shared and adopted. | ✅ In Effect |
Co-Branding Opportunities | Vendor logos and bios included in article pages and online vendor directory. | ✅ Completed |
Partner Communication | WhatsApp group created for active contributors. Weekly email updates launched. | ✅ Active |
Feedback Integration | Partner input applied in layout design, spotlight formats, and campaign messaging. | ✅ Incorporated |
Marketing Coordination | Social media teaser templates shared; all vendors tagged in rollout plan. | ✅ Ready for Launch |
Giveaway Campaign | Tool kit giveaway campaign (sponsored by BuildRight) prepared for 15–30 June. | ✅ Scheduled |
📰 2. New Issue: SayPro Magazine – June 2025 (Building Sector Special)
✨ Theme: “Innovating the Future of South African Construction”
📘 Featured Articles & Contributors
- Afrisam – “Greener Cement, Stronger Futures”
- NeoUrban – “Building for Community Impact: A Case Study in Nyandeni”
- PPC Cement – “Smart Mixes: The Science of Modern Concrete”
- Macsteel – “Steel Solutions for Township Housing”
- BuildRight – Vendor Voice: 5 Tools Every Contractor Should Own
🔗 Vendor Directory
- 10 vetted suppliers and contractors featured with short bios and contact info
- Available in print and at: saypro.online/vendors
📣 Promotion Plan
- June 5: Email launch to SayPro subscribers
- June 6–9: Daily spotlight posts on Instagram, Facebook, and LinkedIn
- June 10: Nyandeni FM radio segment featuring highlights from the issue
- June 15: Launch of BuildRight Giveaway Campaign
- June 30: Partner feedback & performance summary circulated
📦 Deliverables Shared With Partners
- Finalized digital copy (PDF and web link)
- Co-branded social media toolkit
- QR code for direct reader access
- Performance tracking link (clicks, downloads, impressions)
🔁 Next Steps
Task | Owner | Due Date |
---|
Distribute digital issue to all mailing lists | Marketing Team | June 5 |
Post 5 spotlight articles on website & social | Social Media Lead | June 6–9 |
Launch radio promotion | Radio Coordinator | June 10 |
Launch giveaway campaign | Vendor + SayPro | June 15 |
Send feedback survey to partners | Partnerships Office | June 25 |
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